In recent years, Ayurveda has transitioned from human wellness to the expanding pet care market, reflecting a commitment to health, sustainability, and clean products for pets. As the global pet care industry diversifies, Ayurvedic pet cosmetics are emerging as a promising niche with strong growth potential.

As pet parents, we strive to provide the best care for our dogs—effective, safe, gentle, and aligned with nature. Yet, in a world of synthetic ingredients and quick fixes, holistic wellness can be elusive. Ayurveda offers profound benefits that we often overlook for our pets. At Roots for Tails, we believe this ancient wisdom should guide our care for animals too. Ayurvedic pet care promotes a preventive, natural, and respectful approach to our dogs’ health.